ClovyRE was born from a dream and built on authenticity.
For more than a decade, we’ve been on a mission to make fashion accessible, stylish, and global.
Driven by creativity and guided by passion, we design pieces that help you feel confident and unique every day.
The story of ClovyRE began in 2008, when two teenagers — Lukas (14) and Elena (15) — discovered a shared passion for fashion and creativity.
They spent evenings sketching ideas, experimenting with fabrics, and imagining a future where they could turn their vision into reality.
During these years, Lukas and Elena studied, worked part-time jobs, and learned everything they could about fabrics, suppliers, and production.
What began as a shared hobby gradually became a blueprint for a brand focused on modern, versatile, and affordable fashion.
By 2016, after years of preparation, the couple officially launched ClovyRE online.
What started as a small collection of carefully curated pieces quickly attracted attention for its clean designs and global inspiration.
Today, after more than eight years online, ClovyRE stands as a brand shaped by passion and authenticity.
Still run by its original founders — Lukas & Elena — the brand continues to deliver:
Today, after more than 9 years online, ClovyRE stands as a brand shaped by love, dedication, and authenticity.
Still run by the same couple who started with a dream, ClovyRE continues to deliver: